Birmingham-based integrated communications consultancy, Liquid, has strengthened its senior leadership team with the appointment of Fiona Woolston as account director.  

In her new role, Fiona – who boasts eight years of communications experience in both consultancy and in-house roles – will support the team to enhance their stakeholder engagement, community relations and social value offering to clients, as well as bolster new business development.   

With previous experience working with organisations such as the University of Birmingham, National Grid Properties and National Highways, as well as multiple contractors for complex, large-scale projects like High Speed 2, Fiona brings extensive knowledge of the property, regeneration and infrastructure sectors.  

To enhance her strategic and tactical delivery, Fiona has obtained the Chartered Institute of Public Relations Professional PR Diploma and is now studying for a Psychology MSc, accredited by the British Psychological Society, focusing on social and organisational behaviour. Fiona is also a Visiting Lecturer at Birmingham City University’s Birmingham School of Media.  

Speaking of her new role, Fiona said: “I’m thrilled to have joined the Liquid team and can’t wait to get stuck into some exciting projects, as well as building great relationships with our existing clients and future partners.  

“I’m also passionate about supporting the next generation of communications professionals, working with students at Birmingham City University and the University of Birmingham, so I look forward to sharing this knowledge with our junior team at Liquid.” 

Elisabeth Lewis-Jones, Chief Executive Officer at Liquid, added: “Fiona is a great strength to our senior leadership team and her extensive industry experience will help us to ensure that our offering is fully integrated.  

“It has been a joy welcoming Fiona to Liquid and she is already a great asset to the team.”