St. Modwen Logistics, a developer of strategically located industrial units, required support in driving awareness of the work they were undertaking and available units, with the ultimate goal of securing leads and enquiries about those units.

Liquid was appointed to support St. Modwen with all aspects of its marketing and press activity.

We devised a digital marketing and PR strategy encompassing paid and organic social media, PPC, SEO, website management, and press engagement. By regularly monitoring to optimise our campaigns, we achieved a strong ROI for St. Modwen.

By running a combination of search and social ads, we significantly increased the number of enquiries received and ensured that core brand messaging was effectively communicated to target audiences. In addition, our SEO efforts helped to improve St. Modwen's visibility in search engine results.

Taking this integrated approach also resulted in 287 pieces of press coverage, a 50% increase in website sessions, and a 4% increase in engagements on LinkedIn – a crucial B2B social media channel for the business.