Sally Beswick

Sally Beswick

Market research consultant

Sally is a highly experienced market research consultant with over 25 years’ experience generating insights for a wide range of companies including Boots, Cadbury and Millward Brown (WPP), and a number of government organisations including the NHS. She believes in anchoring marketing programmes in consumer insight, to provides competitive advantage. She has a first class honours degree in Statistics, is a full member of the Market Research Society, and is an experienced focus group moderator.