Smart
Creative
Hard-working

Liquid is a PR, design and marketing consultancy with offices in Birmingham, Guernsey,  Jersey and London. Our approach is integrated, with teams from different disciplines working together to deliver high-impact campaigns and projects.

We are driven by strategic thinking, creative ideas and delivering outstanding results, and strong return on investment, for our clients.

Our skills include PR consultancy, design, brand positioning, reputation management and crisis communications. We have broad industry experience and work with clients across a range of sectors including food and hospitality, financial services, property and education. The food sector is a particular area of focus for Liquid with a specialist team including our chef director, award-winning food writer, design team, PR and social media experts.

Liquid features in the authoritative PRWeek national “Top 150” consultancy list and holds the PRCA Consultancy Management Standard, the hallmark of PR and communications excellence. We were named the Chartered Institute of Public Relations’ Outstanding Consultancy of the Year (Gold) for the South of England and Channel Islands (PRide Awards winner 2017-18).

Insight
Delivery
Reputation

We believe in partnerships. Trust, honesty, respect and doing the right thing for our clients goes to the heart of the Liquid philosophy. Because reputation is non-negotiable.

We are renowned for our creative approach; we like to challenge, innovate and surprise. But our passion for creativity is allied to strategic thinking, robust budget management and hitting deadlines. We won’t suggest or do anything just because it sounds exciting. We think and act because it makes business sense.

We work across a range of industry sectors, but for every client we employ the same structured methodology, an information-based approach designed to tell brand stories in the most compelling, engaging manner. And we will keep you updated each step of the way.

 

 

Understanding the story

Every brand has a story – a set of values, behaviours and objectives that sets it apart from its competitors. We will work hard to understand your brand and your story; we will get to know them inside out. Then we will tell your story, and represent your brand, in ways that are creative, compelling and convincing.

Audit and research

Before we start to tell your story, we will evaluate your existing PR, branding and marketing tools. We will look at what has worked and identify areas that could be improved. We will speak to your key stakeholders, research your target audiences and clarify your objectives. So that when we tell your story, it will be concise, clear and targeted.

Strategy and plan

Once we understand your story, we will distil our findings into a hard-working, strategic plan. Key messages will be written and used consistently throughout all communications activity. We will establish a tone of voice and identify personality traits that will inform everything from imagery direction to colour choices.

Creative direction

Our campaign ideas and creative work are informed and inspired by a clear understanding of your story and how it should be told. The work we create will be a true reflection of who you are. It will make you stand out from your competitors and inspire your clients and your team.

Integrated delivery

Our diverse, multi-skilled teams work together to solve problems and deliver integrated solutions. As PR professionals, designers and marketers, we understand that clients come to us for the extraordinary, not the ordinary. That's why we are fully integrated, with different teams from different disciplines sharing skills and experience.

Measuring success

We’re in it for the long term. We enjoy lasting relationships with our clients, based on mutual respect and understanding. Our approach is based on the rigorous measurement of our campaigns to ensure they deliver results.