Showing sixth form students from Kent around Birmingham recently was an eye opener. Many of them were a little wary at first, having only media-inspired depictions of the UK's second city to go by. Once we...
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Today we want information in 140 characters. We read newspapers and listen to the radio via the internet. Communication is constantly changing. Amid the noise, in order to create standout, we must craft messages that are targe...
Former BBC chief communications adviser Donald Steel spoke at joint PRCA/Liquid conferences in Jersey and Guernsey last week. His three themes were the power o...
Last week's Bellwether Report, which surveys marketing budgets and confidence shows that expenditure has incre...